Data to Power Marketing for Premier Automotive Dealership Agency ​

Marketing intelligence dashboard powered by 170 million vehicle ownership records with demographic data updated quarterly
Adam Smith
  • TOP AGENCY TO THE LARGEST DEALER GROUPS​
  • OVER 1,000 DEALERS IN THEIR PORTFOLIO

The Challenge: Premier Marketing Agency created an integrated conquest marketing platform for dealerships and required Vehicle Ownership data Intelligence to make targeted marketing decisions.​

Our task: Create a data set that met their requirements using our in-house compiled Vehicle Ownership file of 170 million records with demographics.​

Result: Working with their marketing and data team, we created the needed data set that is updated quarterly. ​